As a vertical service provider for global auto industry, Gasgoo offer a variety of information and data to upstream and downstream companiesy. Gasgoo—very well known in China, but not yet widely heard-of elsewhere—are also an industrial media platform providing news and analysis of developments and trends in the auto industry.
Gasgoo hold online and offline professional forums, courses, and other events where executives and experts from leading enterprises and research institutions are invited to share their knowledges and insights, so as to boost the exchange of the industry.
Herewith, an exclusive DVN interview of Gasgoo CEO Tina Zhou:
DVN: Could you please share your opinions about current global and Chinese auto industries?
Gasgoo : The requirements on environmental protection and the technology advancements have greatly promoted the transition and upgrades of auto industry, and made intelligent electrification the mainstream of the industry. The boundary of auto industry is being broken down following the growing diversity of travelling methods and increasing number of new players. The change is in particular drastic in Chinese auto industry. In China, a country with a population of over 1.4 billion, consumers are pretty positive about emerging technologies and are keen to try new brands and new products. The localisation of Tesla’s vehicles demonstrates the favourable advantages of China’s local supply chain in the era of intelligent electrification. It also prompts more new players to join the smart EV domain, such as the leading consumer electronics firm Xiaomi, the renowned contract manufacturer Foxconn, and the technology giant Baidu. Undoubtedly, the phenomenon will result in fiercer market competition and higher requirements on products, while bring more and better choices for consumers. The automobile has become an extremely imaginative mobile carrier that integrates various technologies.
DVN: ADAS and lighting are our wheelhouse. What do you think of the competition landscape and future technology development trends of these two areas?
Gasgoo: The ADAS industry has seen a rapid growth in recent years. Both the Euro NCAP and the 2021 C-NCAP pose stricter requirements to automotive active safety. Automakers are increasing the installation of ADAS as a factory-installed device of vehicles, so as to efficiently satisfy consumer demands over auto safety performance and enhance the level of auto intelligence. We are upbeat about this industry and believe ADAS will be a standard facility for all vehicles in the future.
Due to the technology progress and the development of auto intelligence, the lighting industry has created many new values, developing from a domain that only underscored functional performance in old days. Apart from functionality, many automakers use lighting to create changeable ambiences and scenarios for their new vehicle models, in order to match users’ different emotions and demands. Meanwhile, the lighting has served as an important port and interface of social communication by releasing diversified signals. Some companies like Audi work on allowing users to play games and watch videos through lighting, which are good applications as well.
DVN: News and trends about Lighting and ADAS in China are what our worldwide DVN community of readers would look for when visiting Gasgoo website. Can you give an example of information concerning lighting or ADAS you recently published ?
Gasgoo: Gasgoo is not only a mainstream professional auto industry media in China, (auto.gasgoo.com), but also an international media, serving as a window for the world to know the Chinese auto market (autonews.gasgoo.com). Our services cover the whole auto industry ecosystem, including timely following and deep reporting on industry news, leading enterprises and celebrities, technology trend, supply chain information, cross-border integration, etc. with focus on advanced fields like new energy, intelligent connectivity, new material, intelligent manufacturing and SDV. You can find the relevant information you need on autonews.gasgoo.com.
DVN: What suggestions will you provide for automotive companies and what is your expectation on their development?
Gasgoo: In the new era, the business logic and product demands for auto industry have been greatly changed. Companies used to merely focus on the design, the R&D and the manufacture of their own products, but now, even the firms mainly serving business users have to attach great importance to users’ demands. Relying on each other, OEMs and auto parts suppliers should make joint efforts to offer users good services. In addition, the cycle of industrial chain is being shortened. Previously, a product could be sold in the market for three to five years without any upgrades, while the iteration and upgrade are being increasingly frequent as user demands are changing rather fast. The rapid change also requires companies to become stronger in technical capabilities, innovation and flexible production.
