Marelli and Audi have been honoured with the Innovation Partnership Award at the 2025 Automotive News PACE Awards, for their collaboration on the Digital OLED Taillight solution, featured on the 2024 Audi Q6 e-tron. The award was officially presented during a ceremony held on April 15th, in Detroit, Michigan, USA. This celebrates the exceptional partnership of the two companies and their innovative achievements in advancing automotive technology.
The PACE Innovation Partnership Award recognizes carmakers that have made strategic strides in the successful commercialization of innovations developed with suppliers, representing a testament to superior industry partnership and technology excellence. This award underscores the remarkable collaboration between Audi and Marelli, particularly in bringing to market the groundbreaking Digital OLED 2.0 Taillight, which stands as a benchmark for best practices in the global automotive industry, demonstrating how collaborative engagement can lead to pioneering solutions.
“It’s a great honour for us to share this award with Audi,” stated Frank Huber, President of Marelli’s Lighting business. “This recognition reflects Marelli’s commitment to co-creating impactful innovations with customers and partners. We are proud of our strong collaboration with Audi, which has enabled us to push the boundaries of lighting technologies together.”
Marelli and OLEDWorks have received the 2025 PACE Award, the annual award recognized by “Automotive News”, for Audi Q6 e-tron rear lights using the digital OLED 2.0 technology. This award honours automotive game-changing innovations developed by suppliers and deployed in a series vehicle. During the award ceremony held on April 15 in Detroit, Michigan, Steve Muench, Head of Marelli’s Lighting business North America, and David DeJoy, CEO of OLEDWorks, accepted the award on behalf of the entire team.
“This PACE Award is a fantastic recognition for us as technology leader in lighting as we are proud to digitalize the light. Together with OLEDWorks we have created a unique customer experience with our OLED taillight solutions”, said Frank Huber, President of Marelli’s Lighting business. “This innovation sets new standards in road safety and vehicle personalization and I want to express my sincerest appreciation for our teams who achieved this successful co-creation with our customer and partners. A big thank you to everyone involved in bringing this vision to life!”
“We are honoured to receive the 2025 PACE Award in recognition of our collaboration with Audi and Marelli on the groundbreaking Digital OLED 2.0 technology,” said David DeJoy, CEO of OLEDWorks. “This award reflects the dedication of our teams and partners in pushing the boundaries of what OLED lighting can achieve. By delivering unprecedented segmentation, seamless integration, and advanced communication capabilities, we are not only redefining the role of lighting in automotive design but also contributing meaningfully to road safety and vehicle personalization. This milestone underscores our commitment to innovation and the value of strong, forward-thinking partnerships.”
