The organisers of the third annual eSafety Challenge have announced that it will take place at the ÖAMTC Safe Driving Centre at Teesdorf, near Vienna in Austria, on 31 May 2011. The eSafety Challenge is an annual event that promotes and highlights the life-saving potential of advanced vehicle safety technologies. An array of activities is being prepared to show delegates the potential of eSafety systems to save lives on the roads. As in previous years, a major attraction will be the technology demonstrations by celebrity drivers and hands-on driving sessions for delegates. More than 300 delegates and journalists are expected to attend the high level conference and demonstration event. The event is supported by some of the world’s best drivers from Formula One, 24 Hours Le Mans, Rally World Championship and DTM.
The eSafety Challenge is an annual event that promotes and highlights the life-saving potential of advanced vehicle safety technologies. An important obstacle for deployment of eSafety systems is the lack of awareness among both policymakers and end users, which is affecting policy support, user expectations and readiness for change. The key eSafety applications promoted by the Challenge event are: Electronic Stability Control; Blind Spot Monitoring; Lane Support Systems; Speed Alert; Warning and Emergency Braking Systems; and Adaptive Headlighting. Each of the promoted safety systems has the potential to save lives by addressing the root cause of some of the most common accidents.
