Smart Texture in NAVTEQ 3D City Models

NAVTEQ’s Enhanced 3D City Models product now enables navigation systems to display high quality, situation-specific 3D textured urban environments to simplify guidance and orientation. ?Built from key attributes of the NAVTEQ map, the new product enables navigable 3D animation to be generated in real time. The animation can be seamlessly incorporated with other map and visual content. Consumer research indicates people understand visual cues very differently when they are driving versus walking, and this led to much of the innovative design in the system. The new product allows applications to intelligently include the right level of detail to support specific guidance and orientation needs, such as road attributes including bridges, tunnels, and lane markings, or sidewalks and crosswalks. Providing only the most relevant visual details and the right amount of texture at the right time ensures users do not become distracted with potential information overload.
Now available in the USA, with worldwide expansion scheduled for later this year, the new product offers customers greater flexibility for implementation in current and future navigation applications. The flexible design provides a wide range of customisation options to tailor functionality for specific use cases, including selectable textures and camera perspectives.