Martin Booth (DVN) attended CES 2025 in Las Vegas and reported on the latest innovations in sensing systems for Advanced Driver Assistance Systems (ADAS).
Software-defined vehicles (SDVs) are becoming increasingly important, with automakers transitioning from hardware updates to OTA software updates. This shift necessitates the use of versatile hardware platforms, such as those offered by Valeo, LG, or TI’s zonal architecture, which aim to reduce the complexity of embedded architectures.
We can highlight in this report, the following showcasing companies:
- Valeo showcased SDV solutions, including a cloud-based development suite and a Qualcomm-based system capable of managing ADAS and IVI on a single platform.
- Qualcomm has engaged in discussions with partners, including BMW, about the growing integration of Advanced Driver Assistance Systems (ADAS) and In-Vehicle Infotainment (IVI) into a single Electronic Control Unit (ECU).
- Magna focuses on a total system approach, with partnerships for thermal cameras and imaging radars.
- Mobileye showed off the Eyeq6 processor, scalable from L2+ to Robotaxi, with systems using up to 9 lidars and 13 cameras.
- Hailo presented demonstrations of AI processors embedded in automotive applications.
- Aptiv unveiled its latest ADAS Gen6 platform with advanced perception solutions.
- Nvidia has highlighted its COMOS platform for the development of physical AI, including autonomous driving.
- Waymo showed off its 6th generation of Robotaxi, with improvements to reduce hardware costs and better withstand the elements.
In summary, ADAS is becoming more and more common with new features being added regularly. Camera-based systems are excellent for L2/L2+ driving, but radars and lidars will become more important for L3 levels and beyond. Robotaxi’s services are starting to expand, and as hardware costs decrease, many more deployments are expected.
You will find the report entitled “CES ADAS Report January 2025 – DVN” on our website.
