Steering Yokes: Are They Finally Here? (Part 3)

As we saw in the previous issue of the Design Lounge, Ferrari’s Formula 1 racing success and technologies have been successfully adapted into their road vehicles but have lagged a bit behind in relation to other automakers’ UX/HMI interfaces. Let now take a deep dive into their latest offering, the Roma. The modern Ferrari, like…

To access this post, you must register DVN Interior Gold Membership.

Philippe Aumont

Philippe Aumont is a highly experienced executive with almost 40 years in the automotive interior supplier industry. Both engineering & business graduate, completed by many general management programs. He acted as Chief Technology Officer at Faurecia Seating, between 2011 and 2017. Previously he worked for Roth Frères, Johnson Controls and Faurecia, with various position in R&D, Marketing, Strategy, new product development, Open Innovation, start-ups, university, and earlier in JIT, Production, Program Management, Costing, Sales… with permanent assignment in France, Belgium, The Netherlands and Germany, and frequent travels in the US, Japan, China & India. Philippe is board member at SIA (Society of Automotive Engineers in France), and Ecole Centrale de Nantes (Engineering school). Philippe is passionate about automotive product and business model reshuffling (Autonomy, Connectivity, New Energy, Environment, and Car sharing), Innovation culture, organization, Technology scouting, Start-ups, Occupant-centric Design (Comfort, Perceived Quality, HMI, Cognitive…)